EDDM stands for “Every Door Direct Mail.” Designed to help businesses deploy promotions and advertisements to a targeted area, this U.S. Postal Service program allows the customer to have their mailer hand delivered to every mailbox along chosen routes. EDDM is a cost effective alternative to traditional direct mail that allows you to saturate the market and promote to every household or business in a desired geography.

 

EDDM gave direct mail marketing a boost in the right direction. Instead of buying lists and targeting specific demographics, companies can now easily and inexpensively send their EDDM mailings to entire neighborhoods. Let’s break it down. 1000 clicks on Google at $3 per click = $3000 spent. 1000 postcards via EDDM mailing services at $0.18 postage per piece = $180 (plus the cost of printing)

 

With EDDM postcard mailing services, you have the great benefit of grasping a potential customer’s attention in their home or their business. Your advertising message, is something they can hold in their hand with a physical piece of literature, versus something they can click away from in three seconds on their computer or cell phone. Yes, 3 seconds is the duration of a person’s attention span on a mobile device or desktop computer. There are a  few times when a potential consumer is alone with their thoughts. One of those times is going through the mail, checking their mailbox at home for bills or postcard offers. Think about the offers you received in the mail. We can all relate to this personally. Direct mail advertising remains an invaluable marketing tool, even in this increasingly digital age, because there is no more effective way to reach out to the local population. Just as versatile as the product itself, are the customizable options that we offer. You can choose from different sizes and different coatings that fit into the USPS’s EDDM restrictions. This ensures that the product reflects your explicit goals, needs, and brand.

 

We offer two EDDM Solutions: Print Only and Full Service.

 

Print Only: All our sizes have been approved by the USPS for EDDM Delivery. Use our templates to design your artwork, then insert your own Indicia. Be aware you still have to print out the paperwork and process the EDDM order yourself.

 

Full Service: We take all the guess work out of the process. You select a product, choose your routes, then upload artwork. We take care of printing, bundling, paperwork, and delivery.

 

If artwork is needed, our graphics design dept can take care of that. We work for you, so you can do what you do best.

 

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2810 E Trinity Mills STE 209-147

Carrollton, TX 75006

customercare@signaturegraphics.com

(877) 820.5744

2810 E Trinity Mills STE 209-147

Carrollton, TX 75006

customercare@signaturegraphics.com

(877) 820.5744